A City Branding Approach to the Queen of Cities, Istanbul. (Blink#2) THE CITY

Istanbul: The City. Istanbul, a city with more than two thousand years old heritage, had many names throughout the history such as Byzantion, Constantinople and finally Istanbul. But the most significant description for Istanbul was, in fact still is, The Queen Of Cities. This was, and is a kind of expression positioning Istanbul completely inContinue reading “A City Branding Approach to the Queen of Cities, Istanbul. (Blink#2) THE CITY”

A City Branding Approach to the Queen of Cities, Istanbul. (Blink#1)

Should we start to think about branding of Istanbul with a perspective of tourism, we have to know that this is a City Branding attempt of which strategy should convey a profound strategic approach taking the core essence of Istanbul into the centre of it. When doing it, not only do we have to focusContinue reading “A City Branding Approach to the Queen of Cities, Istanbul. (Blink#1)”