GENUINE STRATEGIES UK (GSUK) has been creating brand strategies for companies throughout mainly Turkey, United Kingdom, Russia, Azerbaijan and Ukraine. GSUK has a “Strategy-Driven Brand Consultancy Model” which sets an order respectively as BRAND ATTRACTIVENESS > BRAND STRATEGY > BRAND ARCHITECTURE > BRAND IMPLEMENTATION. GSUK foresees Genuine Brands, so that, in every step of the overall branding process, being fully committed to this vision, is of essence for GSUK and the Client’s brand management.
In many cases where a thorough strategic approach is of essence, management skills that allow to lead large-scale projects through complexity, is needed. When complexities occur, GSUK works throughout “Leading Strategic Project Methodology” of Saïd Business School of Oxford University. In this regard, the size, pace, risks, barriers and opportunities of the Branding Project is handled delicately and the necessary responds are determined subject to the needs of the strategy and the major outcome of “Return-on-Branding”. In every step and every element of the process, GENUINE STRATEGIES foresees to creating a Genuine Brand.
In a nutshell, GSUK is a “Genuine Brand Doer”
Why GSUK do?GSUK believes brand building is a critical milestone and in some cases a strategic project. GSUK is strongly dedicated to this matchless process in order to design and accomplish genuine strategies for brands. Therefore, GSUK’s raison d’être is to create “Genuine Brands” and make the investors’ dreams to come true.
How GSUK do?GSUK creates genuine brand strategies with it’s “Strategy-Driven Brand Consultancy Model” which sets an order respectively as BRAND ATTRACTIVENESS > BRAND STRATEGY > BRAND ARCHITECTURE > BRAND IMPLEMENTATION
What GSUK do?GSUK accomplishes genuine brand strategies that are dedicated to a promising and accountable Return-on-Branding.